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Taking Off: Travel Trends in 2013

09-12-2013

 Taking Off: Travel Trends in 2013

The editors at Best Hospitality Degrees decided to research the topic of:

Taking Off: Travel Trends in 2013

Nearly 8 in 10 Americans planned to take a vacation in 2007, but that was before the recession. And while not as many Americans will travel for leisure this year, let's explore the destinations, planning and habits of those who will.

When and Where


65% 
- Full-time employees who took or planned to take a vacation, down from 80% in 2007 
What time of year do you prefer to take vacations? 
- Summer - 38% 
- Fall - 27% 
- Spring - 18% 
- Winter - 17% 
What type of holiday would you prefer to take? 
- Beach holiday - 30% 
- Romantic holiday - 20% 
- City holiday - 12% 
- Outdoor holiday - 7% 
- Holiday at theme park - 7% 
- Food and wine excursion (winery tours, long dinners) - 4% 
- Gambling holiday - 3% 
- Other - 16%

Expensive Trips?


$1,415 
- Average cost of family vacation 
What those dollars go toward: 
- Transportation - 44% 
- Food and beverages - 23% 
- Lodging - 23% 
- Entertainment - 10% 
1 in 5 
- Workers say they can't afford to take a vacation 
1 in 3 
- Visitors to travel sites for whom price was the biggest barrier to not booking the trip

Is It Really a Vacation?


4 in 10 
- Managers say they expect their employees to check email while on vacation 
42% 
- Employees have canceled or postponed vacation plans because of work 
How often do you check work email while on vacation? 
- Constantly - 6% 
- Regularly - 28% 
- Sometimes - 34% 
- Never - 32%

Making Plans


8 in 10 
- Travelers plan their trips online 
Online travel sales by region 
Region - 2010 - 2016 
- U.S. - $139,000,000,000 - $182,000,000,000 
- Europe - $118,000,000,000 - $176,000,000,000 
- Asia-Pacific - $44,000,000,000 - $131,000,000,000 
- Latin America - $8,000,000,000 - $34,000,000,000 
Vacationers who use their mobile devices to search for travel information 
- 2009 - 8% 
- 2010 - 18% 
- 2011 - 31% 
- 2012 -38% 
89% 
- Vacationers watch travel videos online during trip planning

SOURCES


http://www.thinkwithgoogle.com 
http://www.emarketer.com 
http://media.expedia.com 
http://www.careerbuilder.com 
http://www.bls.gov

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