NEW WISCONSIN TOURISM PUBLICATION

MADISON, Wis.  (Oct. 26, 2007) – Prospective Wisconsin travelers in search of an all-encompassing vacation planning tool will find what they are looking for in the Wisconsin Activity Guide, a new publication from the Wisconsin Department of Tourism.  The 80-page, magazine-style guide highlights the latest information on popular leisure travel activities across all four seasons. 

The new Activity Guide is one of two publications that will replace the Wisconsin Department of Tourism’s former seasonal event and recreation guides. It includes all the land, water and snow activities highlighted in the seasonal publications and adds a few more such as scuba diving, charter fishing and spas.  The new format provides more sidebar articles of interest and a streamlined contact information section to help travelers plan their vacation.  Separate guides for seasonal events, festivals, exhibits and performing arts are available as a companion piece to the Wisconsin Activity Guide.  The Wisconsin Department of Tourism will publish the new Wisconsin Activity Guide once every two years while continuing the seasonal events guides on a biannual basis (Spring/Summer and Fall/Winter).

The guides are printed on recycled paper, as part of the Wisconsin Department of Tourism’s ongoing commitment to preserving the environment and encouraging environmentally friendly practices.

For Wisconsin travel information and free travel-planning guides, visit TravelWisconsin.com or call the Wisconsin Department of Tourism’s toll-free number 1-800-432-TRIP/8747.  Travelers can also obtain guides and information at the any one of the 10 Wisconsin Welcome Centers, located in select state-border cities.

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