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Stephen Hanson's Postcard Inn on The Beach Opens This Fall




Affordability Meets Style in St. Petersburg, Florida



ST. PETE BEACH, FL (Fall 2009) - Welcome to the Postcard Inn on The Beach, an affordable refuge and a beachgoer's escape on St. Pete Beach (2007 World's Best Beach by Dr. Beach).  The newest property from Stephen Hanson, president of B.R. Guest Restaurants and creator of the James Hotel, (2004 America's Sexiest New Resort by Travel + Leisure) The Postcard Inn on The Beach,  is a reprieve from fussy hotels-a vintage American getaway, relaxed, beachy and carefree.   


From décor to dining, the Postcard Inn on The Beach stays true to its low-key vibe with eclectic, unique design components in every room as well as a friendly bar and restaurant.  PCI Beach Bar offers beers and spirits to sip poolside, plus gulf views, live music and rich local color; Wildwood BBQ & Burger hits the spot after a day of catching waves.  From sun-up to sundown, Pit-master "Big Lou" Elrose serves up world-class ribs, brisket and pulled pork. 


"The Postcard Inn on The Beach will be an authentic reflection of its environment, incorporating the laid-back essence of St. Pete Beach," says Stephen Hanson, president of B.R. Guest Restaurants.  "Similar to opening the James, our first hotel property, we're looking to build a successful brand with unique character that will cater to all types of travelers looking for more than just the trendiest new hotel."




Reminiscent of surfers' digs, each room will offer quirky décor elements including vintage light fixtures, refurbed surf gear and cozy bedding.  Co-designed by B.R. Guest design director Tara Oxley and SLDesign founder Chris Sheffield, the Postcard Inn on The Beach will offer rooms that overlook the gulf, the garden, or pool.  Select rooms will boast private poolside patios, bringing the cool ocean breeze and rocking pool party right up to guests' doorsteps.  Every room comes equipped with a work-station, flat screen television and desk, but no two rooms are exactly the same.


 Dining + Drinking:


The Postcard Inn on The Beach offers several dining options, available throughout the day.  For a quick bite on the way to surf lessons, the hotel will offer a complimentary hot and cold continental breakfast, served adjacent to the lobby.


During lunch and dinner, Wildwood BBQ & Burger serves up slow-smoked BBQ favorites like ribs, brisket and pulled pork.  And, as if the food wasn't enough, live music will play nightly to add even more spice to the scene.  Wildwood BBQ & Burger comes to St. Pete Beach via New York City, where it has received raves for its authentic BBQ and lively atmosphere.


For drinks, PCI Beach Bar is the Postcard Inn on The Beach's watering hole, where guests and locals mingle at the bar, catching local sports on the TV over beers and admiring the paraphernalia adorning the walls from its storied past.   Since the mid 1970's, the bar --formerly known as Swigwam-- has been the soul of the St. Pete Beach party.


For poolside snacks and bites, the PCI Snack Shack will offer burgers, 'dogs, pulled pork sandwiches and other short-order dishes. 




Guests hardly need to step out of the hotel as the Postcard Inn on The Beach is a destination within a destination, boasting prime beachfront real estate and a selection of activities that will satisfy every visitor, from surfing to shuffle board to shelling.  Or, just sink into a hammock or lounge chair and enjoy cocktails by the pool.  Additional activities include: gym with cardio and weight room, bike rental, long walks and runs on the beach, outdoor volleyball and basketball, local fishing and excursions, dolphin sightseeing trips and outdoor movies, and more.  The Postcard Inn on The Beach is also minutes from downtown St. Pete and local attractions like nightclubs, mini golf and local shops.


 For reservations at the Postcard Inn on The Beach, please dial 727-367-2711 or toll free (800) 237-8918 or visit us virtually at


 B.R. Guest Restaurants


Since opening its first restaurant in 1987, B.R. Guest founder Stephen Hanson and his team have redefined the restaurant experience through an emphasis on hospitality and quality.  Current B.R. Guest properties in New York City include Atlantic Grill, Blue Fin, Blue Water Grill, Dos Caminos Park, Dos Caminos Soho, Dos Caminos Third, Isabella's, Ocean Grill, Primehouse New York, Ruby Foo's Times Square, Vento Trattoria, Wildwood Barbeque, 206 Spring Street Events and, most recently, 675 Bar.   B.R. Guest locations outside of New York include Fiamma Trattoria in the MGM Grand and Dos Caminos at the Palazzo Resort Hotel Casino in Las Vegas.  In 2007, Hanson formed a joint venture with hospitality giant, Barry Sternlicht and his Starwood Capital Group, as part of its Starwood Opportunity Fund 7.  Also in 2007, B.R. Guest reinforced its commitment to the environment by becoming the first national multi-concept restaurant group to be certified green by the Green Restaurant AssociationT. B.R. Guest's commitment to service and hospitality is also evident through its dedication of time and resources to community-based organizations including Publicolor Board Member, City Harvest, Share Our Strength, City-Meals-On-Wheels, Memorial Sloan Kettering, American Cancer Society, World Wildlife Federation, PENCIL, Momentum AIDS Project, American Heart Association and The James Beard Foundation.

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