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Run in the Midnight Sun: Join Cruise North's Arctic Marathon Cruise

01-29-2008



Hudson Strait, Canada -- January 28, 2008 --  Calling all adventurous runners
for a  rare opportunity to run a marathon course of sublime beauty and
uncommon serenity where running alongside caribou, not people, is the norm. 
This can only be one thing: a marathon in the Arctic.

Inuit-owned Cruise North Expeditions, the leader in affordable Arctic
expedition cruising, has teamed up with the organizers of the acclaimed
Toronto Marathon to offer the second bi-annual Arctic Marathon cruise -- a
26.2 mile run in the land of the Midnight Sun. 

The marathon will be held July 25th at  Douglas Harbor, a picturesque fjord on
the Hudson Strait during Cruise North's Arctic Odyssey cruise. The marathon
course begins high on the Arctic plateau and travels along a seldom-used
but  well maintained mining access road, through fields of wildflowers, past
imposing rock formations and tall waterfalls. Participants can form relay teams
or run individually.

Running legend Bill Rogers participated in the first Arctic Marathon Cruise and
this year, 65-year-old Dr. Myra Rodrigues of Toronto, who lost her vision at
age four, will be running the marathon as part of her quest to raise
awareness for people living with vision loss.

Cruise North's July 20-28 Arctic Odyssey cruise, priced from $4,595 double
occupancy ($3,855 triple occupancy), includes air from Montreal to Churchill,
Manitoba and return air from Kuujjuaq, Quebec to Montreal, a two-hour 15
minute flight on Cruise North's sister company, First Air.  Passengers are in for
a rarefied treat as they cruise through Arctic waters making landfall at
seldom-visited islands.  Wildlife sightings are most certain to include polar
bears, caribou and muskox.  Beluga whales are expected at Churchill and
walrus are fittingly expected to be seen at Walrus Island.  Birders will be
richly rewarded with a visit to the thick-billed murre colony at Akpatok
Island. 

Inuit culture, an essential element of the Cruise North experience, will be
shared both onboard with lectures from the Inuit staff and with visits to Inuit
communities. The local Inuit will be on hand for the marathon providing
support and good cheer as well as safety from unwelcome polar bears.

Anthony Travel, leaders in endurance and sport travel, is an Official US Tour
Provider for the Arctic Marathon Cruise. Anthony Travel is  the Official Travel
Provider for the ING New York City Marathon and the Official Travel Partner
for the New York Road Runners,  Disney Endurance Series and the Ford
Ironman World Championship. Interested runners can contact Anthony Travel
at Endurance@AnthonyTravel.com or call 1-866-913-7168

Launched in 2005, award-winning Cruise North Expeditions has rapidly
established itself as the leader in Arctic expeditions by capturing the true
spirit of the North with its Inuit ownership and Inuit guiding. Conde Nast
Traveler honored Cruise North with recognition on its prestigious "Green List"
for environmental efforts and commitment to helping preserve Inuit culture
through tourism.

 For complete details about Cruise North's 2008 Arctic season and to make a
reservation call your travel agent or Cruise North Expeditions at The Travel
Network, a Virtuoso member agency in Toronto, Canada at 1-866-263-3220
or 416-789-3752 or visit http://wwww.cruisenorthexpeditions.com

Note:  Cruise North Expeditions is owned by the Makivik Corporation of
Quebec, a highly successful investment corporation born of the first modern-
day Aboriginal land claim settlement agreement in Canada (the JBNQA of
1975). Makivik also owns the well-respected First Air and Air Inuit.



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